About us
Our Story
Serava is a contemporary nightwear brand built on the idea that comfort should never be an afterthought.
We design pieces that feel soft, breathable, and effortless — blending ease with a quiet sense of elegance. What started as a simple need for better, more thoughtful nightwear soon turned into something much bigger.
At Serava, we create for women who want to slow down without switching off — who find beauty in the in-between moments, and believe that what you wear at home should feel just as good as it looks.
⸻
Our Journey
Serava began with a shared vision — to redefine how nightwear is perceived.
We noticed how sleepwear was often overlooked, treated as purely functional rather than something that could feel personal, expressive, and comforting. We wanted to change that.
From exploring fabrics to refining silhouettes, every step of our journey has been intentional — focused on creating pieces that bring a sense of calm into everyday routines.
The name Serava comes from the idea of a “peaceful life” — a reflection of everything we stand for: softness, stillness, and living lightly.
⸻
Our Philosophy
Our approach is simple — comfort, without compromise.
We believe nightwear should do more than just exist in your wardrobe. It should help you unwind, feel at ease, and reconnect with yourself after a long day.
Our collections focus on breathable fabrics, relaxed fits, and timeless designs that move with you — whether you’re resting, recharging, or simply taking a moment for yourself.
Because true comfort isn’t just physical — it’s a feeling.
⸻
A Personal Touch
Serava is a founder-led brand, built with intention and emotion at its core.
Every piece reflects our perspective — our love for slow living, soft fabrics, and creating moments of calm in everyday life. What we create isn’t just inspired by trends, but by real experiences and the need for balance in a fast-moving world.
More than just a brand, Serava is a space — one that invites you to pause, breathe, and feel at home in what you wear.
⸻
Our Vision
We’re building Serava as more than just nightwear.
Our vision is to create a community that values rest, ease, and mindful living — where comfort becomes a lifestyle, not a luxury.
As we grow, we aim to expand thoughtfully, staying true to what matters most: creating pieces that feel like a small escape, every single day.
Meet the Founders
Serava was founded by Ria and Richa — two sisters brought together by a shared vision of creating something meaningful.
With a deep appreciation for comfort, design, and thoughtful living, they set out to build a brand that redefines nightwear — turning it into something that feels personal, intentional, and effortlessly beautiful.
Along the way, Fenilbhai — our fabric expert — has been an integral part of the journey. With his deep understanding of fabrics, he helped us source materials that truly define what comfort should feel like — soft, breathable, and made to be lived in.